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HOME::Presentation Tips

Top 7 Strategies To Speak With "E's

By Sandra Schrift

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Speak with “E’s. Be a speaker of influence – not control or guilt. With the privilege of the platform comes the awesome responsibility of motivating and influencing your audience to feel/think/act differently.

  1. Educate – provide your audience with extensive information on your topic. This will empower attendees to feel competent and knowledgeable. Support your points with stories. Adults delineate their thoughts visually.

  2. Entertain – give them the facts laced with a good dose of humor. Adults learn better when they are lightening up! Here’s the place for some magic tricks, handwriting analysis or a song.

  3. Experience – get the audience involved. When they interact, they “get it” better and retain it longer. Group exercises, simple questions and answers, role-plays.

  4. Enthusiasm – vary your tone of voice, smile often, show passion for your subject matter. Make your body language reflect your comments.

  5. Example – be the speaker/person who motivates the audience to admire and respect you. You have succeeded when people say, “I want to be like him/her.”

  6. Encourage – be supportive to your audience – believe in them. Say, “I did it…and so can you.”

  7. Excellence – hold yourself accountable for excellence. And then help your audience be accountable and live up to its potential. Speakers need to give audiences what they need, not what they want.

Register for our free 90-minute teleclass marathon, "How to Use Speaking and Writing to Market Your Business", on Thursday. November 18, 2004 from 8-9:30pm eastern time. (Adjust your time zone) For details & to register:

Sandra Schrift 13 year speaker bureau owner and now coach speakers to get clients and paid speaking engagements. I also work with business professionals and organizations who want to deliver masterful presentations.


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Article Submitted On: October 18, 2004