Printing is a highly-specialized field, yet every business person needs to deal with commercial printers. Many things can impact your printing costs, including size, quantity, ink colors, and paper. Paper is perhaps the #1 variable that affects your price the most. And there are lots of ways to save money in the proper selection of paper.
So, here are 7 insider tips that will help you choose wisely when considering paper for your printed materials -- because there’s a lot more to it than coated vs. uncoated or color vs. white!
Margie Gallo Dana is president of Dana Consulting in Chestnut Hill, MA. Her firm helps printers market themselves better to customers and helps business people make smart decisions about printing. Margie sends out a free PRINT TIP OF THE WEEK via email.
To subscribe, email her at Or she can be reached at (617) 730-5951. A public speaker and an author, Margie's mission is to eliminate the misconceptions between consumers and the printing industry.
118 Arlington Rd
Chestnut Hill, MA 02467
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Article Submitted On: September 06, 2000
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