Top 7 Ways To Improve Your Business Using Online Surveys And Quizzes

By John Hoogstrate

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Surveys are often used online to measure customer satisfaction on websites, however there are many other creative ways that you can use a survey or quiz to improve various aspects of your business.

  1. Improve your website.

    You can improve your website by creating a short survey and put it on your website. Ask your visitors why they are visiting your website, if they succeeded in doing what they came for and if they have any suggestions. Using the feedback you get you can improve your website to turn more of your visitors into customers.

  2. Stay in touch with your customers.

    After completing a sale, send a follow up by email a few weeks later. Ask your customers how they feel about having done business with you. This will not only provide you with valuable answers but also provide you with an opportunity to remind your customers about your business, and show them that you care about their opinion.

  3. Help customers select products with a product chooser.

    If you offer a variety of products and services you can help your customers feeling confident about choosing the product or service that matches their needs. The customer has to answer a number of questions and will be guided towards different outcomes depending on the answers that he or she selects.

  4. Do product research.

    Before launching a new product or service you can find out how to design, market and price it by doing a survey first. This will give you a good impression of what people think about your idea and how you should market it.

  5. Improve your presentation and sales skills.

    After giving a presentation or a pitch invite your audience to evaluate it using an anonymous survey. This will give you valuable feedback from you audience that people might not dare to say to in person, and also shows that you care about their experience and want to improve yourself.

  6. Create a fun quiz about your business.

    Engage your customers in a playful way by creating a quiz about your business. It's a fun way to educate people with facts about your business and products. Because people have to think about it the information that you provide sticks with them for a long time!

  7. Employee recruitment survey.

    Use a survey to find possible candidates for job openings. A survey will allow you to ask questions about their skills and experience, contact information and test the knowledge of candidates before inviting them to an interview.

Create free and professional grade surveys and quizzes at [http://youaks.com] with much more information about how they can help improve your business.

Source: http://Top7Business.com/?expert=John_Hoogstrate

Article Submitted On: July 26, 2008